RESTAURANT MARKETING

The best way to market your restaurant

Get your business out in front of our diner network of millions, and drive more bookings—and revenue—with our restaurant marketing platform.

RESTAURANT MARKETING

The best way to market your restaurant

Get your business out in front of our diner network of millions, and drive more bookings—and revenue—with our restaurant marketing platform.

Reach a larger and wider audience

We know digital marketing for restaurants. Through OpenTable marketing, we cast a wide net to make restaurants discoverable by an audience of millions.

Largest diner network

With 1.6 billion seatings on OpenTable last year, being on our network puts you in front of guests looking for the perfect restaurant

Display advertising

Let us do the heavy lifting for you—you’re automatically opted into our display advertising, social media marketing, and more

Local events

Participate in local events to showcase and promote your menus and creative offerings

Get more exposure

Extend your reach and attract diners at the moment they’re searching on OpenTable.

Get more exposure

Extend your reach and attract diners at the moment they’re searching on OpenTable.

Boost campaigns

Get more eyes on your restaurant and drive more bookings by running boost campaigns with our restaurant marketing software.

Targeted campaigns

Target specific diners, such as first-timers or same-day bookers to fill up slower days, shifts, or cancellations using targeted campaigns

Bonus points

Motivate loyal OpenTable guests to book off-peak times by offering them up to 10X their reward points using Bonus Points

Know your restaurant marketing ROI

See a return on your marketing investment every time with our restaurant marketing tools—don’t waste another dollar on marketing that doesn’t lead to bookings.

Marketing tracking

Track reservations from your Google Ads, Facebook Ads, email, and more, using marketing tracking

Cost-per-acquisition model

Attribute the success of boost campaigns to bookings with our cost-per-acquisition model

Reporting tools

Measure your marketing performance using clear and transparent reporting tools, available 24/7

“Being on OpenTable increases our reach, as it’s the biggest platform out there for restaurants. OpenTable and the Edwardian go hand-in-hand in that aspect, whether we’re hooking onto its regular promotions around special occasions, such as Valentine’s Day or Mother’s Day, using Experiences or we’re working with its team to create special bespoke promotional opportunities.”

Sheetal Varia, Head of Operations
Edwardian Hotel Group

Learn more about digital marketing for restaurants

Maximise your restaurant’s visibility and drive bookings by leveraging OpenTable’s powerful restaurant marketing tools. Explore our related blog posts for insights on optimising restaurant marketing ROI, tracking reservations effectively, and using reporting tools to measure performance 24/7.

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